Here are some examples of various sample media materials. I have included a traditional news release, social media news release, backgrounder, media advisory, pitch letter, and a few short biographies. These pieces were created for a public relations writing class as a part of a full media kit. I created these materials for a hypothetical client, Crayola, surrounding its 100th birthday celebration.
*Disclaimer: I am in no way affiliated with Crayola and I do not currently, nor have I ever worked for the company. I created these pieces solely to fulfill a college assignment.